What is the Most Popular Cereal? Discover America’s Top Choice!

Looking for a quick breakfast or a snack? Cereal is a popular choice among many Americans. It’s easy to make, can be eaten on the go and comes in a variety of flavors. But what is the most popular cereal in the United States? Discover America’s top choice with us below.

Top 10 Most Popular Cereals in America

If you’re trying to find the most popular cereal on the market, we’ve got you covered. Below are the ten most popular cereals in the United States:

  • Cheerios
  • Honey Nut Cheerios
  • Frosted Flakes
  • Cinnamon Toast Crunch
  • Lucky Charms
  • Froot Loops
  • Cocoa Puffs
  • Apple Jacks
  • Cap’n Crunch
  • Raisin Bran

Based on a survey conducted by YouGov, Cheerios appears to be the most popular with a 32% share of the cereal market. Honey Nut Cheerios comes in second with 16%, followed by Frosted Flakes with 13%.

The History of Cheerios

Cheerios has been a popular cereal in the United States for decades. It was first created in 1941 by General Mills, and at that time it was called “CheeriOats.” The name was later shortened to “Cheerios” in 1945. The cereal is made from whole grain oats and is known for its distinct circular shape.

Over the years, Cheerios has undergone many changes in terms of flavor and recipe. Today, it is available in a variety of flavors, such as Honey Nut, Multi-Grain, and Apple Cinnamon. Cheerios also offers gluten-free and organic options for those with dietary restrictions.

Why is Cheerios the Most Popular Cereal?

There are a few reasons why Cheerios is the most popular cereal in America:

  • Healthy: Cheerios is a good source of whole grains and is low in sugar, making it a healthier option compared to other cereals on the market.
  • Versatile: Cheerios can be eaten alone or combined with other ingredients such as fruits or yogurts. Its circular shape also makes it a fun addition to trail mixes or as a crunchy topping for ice cream.
  • Longevity: Cheerios has been around for over 70 years and has consistently maintained its popularity among cereal lovers.

Other Popular Cereals

While Cheerios is the most popular cereal in America, there are several other cereals that have a loyal following:

  • Frosted Flakes: Frosted Flakes is known for its sweet and crunchy taste and was first introduced in 1951.
  • Cinnamon Toast Crunch: Cinnamon Toast Crunch is a sweet cereal that has a cinnamon-sugar coating on each square piece.
  • Lucky Charms: Lucky Charms is known for its colorful marshmallow shapes and has been a favorite among children since its release in 1964.
  • Froot Loops: Froot Loops is a sugary, fruit-flavored cereal that is popular among children and adults alike.
  • Cocoa Puffs: Cocoa Puffs is a chocolate-flavored cereal that has been around since the late 1950s.
  • Apple Jacks: Apple Jacks is a popular cereal known for its nostalgic apple flavor and a hint of sweetness.
  • Cap’n Crunch: Cap’n Crunch is a cereal made from corn and oats and has been a staple breakfast food since the 1960s.
  • Raisin Bran: Raisin Bran is a healthier cereal option that is made from whole-grain wheat and includes raisins for added sweetness.

The Future of Cereal

Cereal has been a breakfast staple for decades, but its popularity has begun to decline in recent years. People are opting for healthier and more diverse breakfast options, such as smoothie bowls and avocado toast. However, cereal companies are adapting to these changes by introducing new product lines and flavors.

Cereal companies have also started to target specific demographics, such as millennials, by creating healthier and more sustainable products. This includes cereal options that are organic, gluten-free, and made from non-GMO ingredients.

Most Common Questions and Their Answers

  • Q: What is the most popular cereal in America?
  • A: According to a survey conducted by YouGov, Cheerios is the most popular cereal in America, followed by Honey Nut Cheerios and Frosted Flakes.
  • Q: When was Cheerios first introduced?
  • A: Cheerios was first introduced by General Mills in 1941 and was known as “CheeriOats.”
  • Q: What makes Cheerios popular?
  • A: Cheerios is a popular cereal due to its healthy, versatile, and long-lasting qualities.
  • Q: Why has cereal’s popularity declined?
  • A: Cereal’s popularity has declined due to people opting for healthier and more diverse breakfast options.


Cereal is a convenient and easy breakfast option that has been a favorite among Americans for decades. While Cheerios is the most popular cereal in America, there are several other cereals that have a loyal following. Cereal companies are adapting to changing consumer habits by introducing new products and targeting specific demographics. Whether you’re a fan of healthy options or sugary treats, there’s a cereal out there for everyone.


  • https://www.yougov.com/topics/food/articles-reports/2020/01/21/americas-10-favourite-cereals
  • https://www.cheerios.com/products/cheerios
  • https://www.frostedflakes.com/products/frosted-flakes
  • https://www.cinnamontoastcrunch.com/products/cinnamon-toast-crunch
  • https://www.luckycharms.com/products/lucky-charms
  • https://www.frootloops.com/products/froot-loops
  • https://www.cocoapuffs.com/products/cocoa-puffs
  • https://www.kelloggs.com/en_US/products/apple-jacks-product.html
  • https://www.capncrunch.com/products/capn-crunch-original
  • https://www.raisinbran.com/products/raisin-bran

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