What is Smaller or, 10 Ways to Think Outside the Box

Thinking outside the box is an essential skillset in today’s fast-paced world. Finding new and creative ways to solve problems helps individuals and businesses stay innovative and competitive. In this article, we will discuss 10 ways to think outside the box to help you approach challenges from a different perspective.

1. Embrace Change

Often, our tendency is to resist change and maintain the status quo. However, embracing change can lead to exciting new opportunities. Instead of doing things the way they have always been done, be willing to try out new approaches. Change your perspective and consider different ways to approach a problem by looking at it from a different angle.


A retail store owner who notices a decline in foot traffic may be hesitant to change their business model. However, by embracing change and introducing new marketing strategies, such as social media marketing or email campaigns, they can attract new customers and increase sales.

2. Ask Questions

Asking questions can help you uncover fresh perspectives and ideas. Don’t be afraid to ask questions, even if they may seem silly or unconventional. Asking questions can help clarify your understanding of a situation, and can lead to innovative new ideas.


An engineer who is working on a new product can ask questions like “what if we used a different material?” or “what if we approached the design from a different angle?” These questions can lead to a breakthrough in product design and help create a unique product.

3. Challenge Assumptions

We all have assumptions that we take for granted. However, challenging these assumptions can help us think outside the box. Analyze the assumptions underlying a particular problem and consider alternatives to the assumptions. This can lead to new approaches and solutions.


A marketing manager may assume that their target audience is only interested in a specific type of product. However, by challenging this assumption and conducting research, they may find that there is a demand for a different type of product that they had not previously considered.

4. Brainstorming

Brainstorming is a technique that involves generating a large number of ideas in a short amount of time. This technique can be used to generate a wide range of new ideas that can help you think outside the box. During the brainstorming process, avoid judging or criticizing ideas, and instead focus on getting as many ideas as possible.


A team of designers can brainstorm ideas for a new website by setting aside time and generating as many new ideas as possible, even if they may seem unattainable at first. During the process, they can evaluate each idea objectively and refine their ideas to create a unique design.

5. Learn From Others

Learning from others can help you think outside the box by exposing you to new ideas and perspectives. Networking can be an excellent way to learn from others in your industry, while attending conferences or workshops can help you gain new insights and knowledge.


A software developer attending a conference can learn from other developers about new technologies and approaches to technology. These insights can help the developer think outside the box and create innovative products that stand out in their industry.

6. Experimentation

Experimentation involves trying out new ideas to see what works and what does not. This technique can help you think outside the box by allowing you to explore unconventional ideas that may lead to breakthroughs.


A chef can experiment by using different cooking techniques, spices, or ingredients to create new dishes. This experimentation can lead to unique and creative dishes that stand out in a restaurant’s menu.

7. Collaborate

Collaborating with others can help you think outside the box by bringing together different perspectives and ideas. Working with others allows you to combine your strengths and weaknesses to create something unique.


Several artists working together on a mural project can bring their unique styles and techniques to the project to create a cohesive and creative work of art.

8. Solve Problems Differently

When facing problems, our tendency is to approach them in a straightforward manner. However, solving problems differently can lead to innovative solutions.


A business facing financial difficulties may typically look to cut costs to remain afloat. However, by partnering with other businesses or finding alternative revenue streams, they can find new solutions to their financial problems.

9. Take Breaks

Taking breaks can help you think outside the box by giving you space to clear your mind and approach problems differently. Stepping away from a problem can allow you to approach it with fresh eyes.


A writer who is struggling to come up with ideas can take a break and go for a walk or do another activity. This break can lead to fresh ideas and approaches.

10. Be Open-Minded

Being open-minded can help you think outside the box by allowing you to consider new possibilities and ideas.


A business owner who is considering opportunities in a new market can be open-minded to different cultural practices and customs that may influence their business approach. This open-mindedness can lead to unique approaches that differentiate their business from competitors.

Thinking outside the box is essential for success in today’s world. By embracing change, asking questions, challenging assumptions, brainstorming, learning from others, experimenting, collaborating, solving problems differently, taking breaks, and being open-minded, you can approach problems and challenges from a fresh perspective.


  • Q: What is thinking outside the box?

    A: Thinking outside the box refers to finding new and creative ways to approach problems and challenges, often by considering unusual or unconventional ideas.
  • Q: Why is thinking outside the box important?

    A: Thinking outside the box is important because it allows individuals and businesses to stay innovative and competitive. Finding new approaches to challenges and problems can lead to breakthroughs and can help differentiate from competitors.
  • Q: How do I start thinking outside the box?

    A: To start thinking outside the box, embrace change, ask questions, challenge assumptions, brainstorm, learn from others, experiment, collaborate, solve problems differently, take breaks, and be open-minded.


  • https://www.forbes.com/sites/forbescoachescouncil/2021/02/04/nine-effective-ways-to-think-outside-the-box-in-business/?sh=1e60e12632ac
  • https://www.businessnewsdaily.com/15343-thinking-outside-the-box.html
  • https://www.huffpost.com/entry/5-ways-to-think-outside-t_b_6709622

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